JannPaul Education: Jewellery Shop Lighting vs Outdoor Natural Lighting
Why does my diamond not shine anymore after I left the store?
The most common mistake when purchasing a diamond is to make a rash decision without using the ASET and Hearts & Arrows scope.
What you don't realize is that all jewellery stores uses intense lighting condition even the poorly cut diamonds appear dazzling!
In this video, we will show you how a well cut diamond and a poorly cut diamond will appear in store VS how they truly perform under natural outdoor lighting.
Updated: Aug 8, 2017